The Hidden Cost of Pricing Complexity

Complex pricing doesn't just slow you down - it changes what gets sold. When a configured quote takes two days, retailers steer customers to the simplest option and your team builds workarounds.
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Margin erodes through misquotes. Retail salespeople favor whichever brand is fastest to quote. And every cost change becomes a manual exercise, repeated across every retailer and every price list.

Why Standard CPQs Break in Furniture Wholesale

Most pricing tools were built for direct-to-consumer commerce: one company, one price, one customer. Furniture wholesale isn't that. Your price list, each retailer's tier, and each retailer's margin all have to coexist — and stay correct every time a cost moves.

Enterprise CPQ can model this. It also arrives as an implementation project: consultants, months of configuration, and an investment that only makes sense above a certain scale.

What You Get

A working pricing system for your own sales team and your retailers - not a framework you configure yourself.

Product configuration

Every option: fabrics, finishes, sizes, add-ons. No catalog limit, no 3D models.

‍Pricing engine

Base prices, tiers, channels, per-retailer margin boundaries. Update once; every retailer's rules stay intact.

‍Dealer Portal

A branded portal where retailers configure, price, and order inside your boundaries.

Tearsheets

Every configured item produces a branded tearsheet, ready to send.

‍Sectionals (optional)

Price a whole sectional from top-down blocks. No 3D modeling.

Dealer portal, out of the box

Your retailer logs in and sees your catalog - only the items you've made visible. They configure a piece, see their price with their margin already applied, generate a branded tearsheet, and place the order.
You set every boundary behind it. Visibility, tier, margin range - defined by you, invisible to them.
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No portal today? You don't need to build one. Yours arrives ready, styled to your brand, published by us.
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Weeks, not months - and the only part left to you is the invitations.

Already have a portal?

Keep it. The pricing engine works behind the portal, ERP, or storefront you already run, so your retailers get accurate configured pricing without changing where they log in.

We scope the connection with you before you commit.

Powerful results in weeks, not months.

Most pricing projects stall because the work lands on your team. This one doesn't.

Our AI reads the price files and spreadsheets you already have and builds your pricing rules from them. Every rule is validated automatically and verified by a specialist before go-live.

Your team reviews and approves the result — but never has to write it.

Weeks

Not months

Our AI reads your messy price files and normalizes your catalog.

Zero

Misquotes, end-to-end

One source of truth - even with 50+ retailer tiers and margins.

First

At the showroom

Retailer salespeople reach for the brand they can quote fast.

"AI CPQ makes complex pricing significantly easier to manage. Our team can provide configured pricing faster and with greater confidence, helping streamline the quoting process for both internal teams and retailers."
‍Julian Hooser
‍Director of Sales & Operations, Yutzy

What Changes for You

AI CPQ transforms pricing from a manual operational burden into a live, scalable system. Your team gains centralized control while retailers receive accurate configured pricing instantly, and onboarding new dealers becomes dramatically faster. Instead of managing spreadsheets and quote requests, your team gains a centralized pricing infrastructure built for configurable furniture growth.

Straightforward pricing

Unlimited products. Unlimited retailers. Unlimited pricing rules. One flat yearly fee.
No per-SKU charges, no per-retailer charges, no usage or traffic tiers.